Lorraine Cushnie | April 15th, 2021

HONG KONG, April 15, 2021 – New Narrative Ltd., Asia’s leading thought leadership consultancy, today announced that Luisa Galindo joins the company as Business Development Director, ASEAN.

New Narrative’s client base is expanding quickly in Singapore, as it delivers content strategies, data insights and ambitious thought leadership campaigns for regional and global companies aiming to capitalise on South East Asia’s rapid development.

Based in Singapore, Galindo will lead business development initiatives across ASEAN and support our expanding client base of financial services companies, healthcare and technology firms, and media groups.

Galindo joins New Narrative following a career with The Economist Group as a Business Development Manager in Hong Kong where she oversaw integrated sales for its events, briefing and advisory services division, The Economist Corporate Network. Prior to that, she enjoyed a decade-long career in marketing and business media, including a stint as the Country Director for The Worldfolio across markets in Asia Pacific, Latin America and Europe. While at The Worldfolio, she produced integrated communication and thought leadership strategies for multinational firms, and also managed accounts for large media companies and brands such as The Washington Post, Newsweek and USA Today.

About New Narrative

Founded in 2013 by former financial journalists, New Narrative works with leading B2B companies across finance, healthcare and technology to give them and their executives a distinctive voice. New Narrative's services span every stage of the process needed to execute world-class thought leadership campaigns that advance commercial goals, drive meaningful conversations and stake out new intellectual territory.

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