LONDON/HONG KONG, September 11, 2024 - New Narrative, a leading global content and communications consultancy, is pleased to announce that Jodie Hill-Kitcherside has joined the company as Director of Business Development, EMEA, and will be based in the company’s London office.
“Jodie has a deep understanding of the priorities and challenges that UK and European firms are facing as they balance sustainability and other commitments amidst the current geopolitical and macroeconomic environment,” said Katrina Oropel, Global Commercial Director & Head of UK Office, New Narrative. “Her hire underscores New Narrative’s commitment to this region, and to our broader ambition of helping firms lead the conversation on green finance and other critical issues globally.”
Before joining New Narrative, Jodie served as Strategic Partnerships Director at Climate Action, where she consulted with investment managers, banks, service providers and technology firms, gaining a deep understanding of the ambitions and challenges in today’s sustainable finance market.
“I’m passionate about empowering clients to connect with their audiences and communicate with integrity on some of the biggest climate and sustainability challenges we collectively face, ”Jodie said.
Jodie has a decade of media experience and has developed extensive cross-sector expertise, where she enabled clients to showcase key products and research at global events such as the UNFCCC’s COP. Jodie has worked closely with UNEP FI and UN PRI, and has contributed to Sustainable Investment Forums in Paris and New York, where she played a pivotal role in fostering public-private partnerships and advising on impactful media campaigns.
She joins New Narrative as the firm continues to expand its presence in the UK and strengthens relationships across Europe and the Middle East. New Narrative develops content strategies, data insights and thought leadership campaigns that help leading financial services, technology and other firms communicate with stakeholders on critical issues like sustainability, artificial intelligence and geopolitical risk, to achieve commercial and reputational objectives.
Founded over a decade ago, recent developments at the firm include the opening of its London office and the formal launch of its AI-powered insights platform, iN/Ntelligence, which is designed to track narratives and analyse publishing trends on important topics across regions, giving clients insights into media and competitor conversations, and helping them shape campaigns that resonate in a crowded market.
About New Narrative
New Narrative is a content-led marketing and communications consultancy providing strategic advisory and editorial production services that enable the world’s leading enterprises to engage discerning audiences with authoritative insights that drive vital commercial, investment and policy decisions. In addition to London, the company has offices in Hong Kong and Singapore.
For further information please visit www.new-narrative.com
Contacts
Jonathan Hopfner
Partner & Managing Director, EMEA
jonathan.hopfner@new-narrative.com
Katrina Oropel
Global Commercial Director & Head of UK Office
katrina.oropel@new-narrative.com
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